Magnetic Stripe Cards (EGC-Gift Cards) – The merchant gives a consumer an electronic stored value card in exchange for some kind of pre-payment. Typically, the card includes a magnetic stripe, the merchant’s name or logo and an account number.
Transaction Processing/Online Administration – The merchant can process stored value transactions from the point of sale. These transactions are delivered to the processor’s authorization system for processing in real-time, which is where account balances are maintained for all cards.
Merchant Reporting – You will receive reporting that provides information about the transactions processed during a period of time and the outstanding balances of your customers.
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